WEST EDGE LA
PROPERTY MARKETING MATERIALS
FOR WEST EDGE LA, SANTA MONICA
2023-2025, Hines
West LA’s Prominent Live, Work, Play Community
West Edge LA, located in the heart of Santa Monica, CA, is a dynamic mixed-use property that blends contemporary design with urban convenience. This vibrant development features a carefully curated mix of high-end residential spaces, retail shops, and office spaces, creating a hub for both living and working. With its prime location just minutes from the beach and major attractions, West Edge LA offers residents and businesses an unmatched lifestyle experience, characterized by luxury, accessibility, and sustainability.
Creating visually striking brochures, digital assets, and presentation decks that highlight the sophisticated architecture and luxury lifestyle offered by the property.
Deliverable: Property Brochure & Various Marketing Material for Space Activation and Tenant Enagement
Role: Design Implementation
Scope:
Worked closely with the marketing team to ensure the designs capture the essence of West Edge LA and also resonates with the high-end target market, driving interest and engagement
Create deliverables to introduce this new development to the public, tenants, brokers, and investors
Prepare usage for property management team
Programs: Illustrator, Photoshop, Indesign
Credit: Creative oversight by August Kovach. Events & production by property management at Hines.
